French sports-events companies keep on winning

Marine Juillard - 29-juil.-2014 10:30:48

While the men’s French football team had its last kick in this summer’s World Cup in Brazil, many French companies continued their successful campaign at the world’s premier sporting event. Rio de Janeiro was the host of the final of the World Cup and one could see signs of French business presence almost everywhere.   GL Events of Francemanaged Rio Centro, an exposition park that was the site of FIFA’s organization committee and press centre. Nearby sits a 306-room hotel that was used by many of the FIFA delegates: it was built by French construction group Bouygues and designed by French-born architect Jean-Michel Wilmotte. Each day, when officials arrived at the state-of-the-art Maracana stadium, the renewable energy powering the stadium was supplied thanks to a pilot project run by French energy group EDF and its partners.   French-based companies have a long history of winning contracts for the supply of products and services at major international sporting events. According to Viviane Silberstein, Project Head at UBIFRANCE, much of the winning know-how of French businesses is acquired in their domestic market: “When French companies go abroad, they have to adapt to other markets, but domestic experience already gives a reference and an image, like Roland Garros or the next European football championship, and this is very important for an organizing committee.”   France has proven experience in handling international sports events: the country has hosted various Winter Olympics (Chamonix, Grenoble and Albertville), the 1984 UEFA European Championship, the 1998 FIFA World Cup, and the 2007 Rugby World Cup. Every year, France organizes the Tour de France cycling event. Roland Garros is another key international sporting event organised in France, and the country will host the 2016 UEFA European Championship.   GL Event’s performance at the 2012 Summer Olympics helped the company to launch a successful bid for contracts during this summer’s Football World Cup in Brazil. GL Events was responsible for the design and installation of 25 indoor and 15 temporary outdoor sites across London — a contract that represented €21 million. However, even before this sizeable addition to its portfolio, GL Events had been managing a range of international events in Paris for years.   In 2014, the Winter Olympics — the most expensive in history, at a total cost of $51 billion — took place in Sochi, in the Russian Federation: 12 French companies won a total of €100 million in contracts.   A 2013 survey of the Rhône-Alpes region in South-Eastern France found that there are 300 locally based companies involved in the management of the winter-sports industry, bringing in approximately €1 billion in revenue per year. After all, France ranks third worldwide in winter-sports tourism, after Austria and the USA…   French companies, building on their track record, have been successful domestically and internationally in this field. Innovative companies, which offer new products and technologies, find opportunities to showcase their solutions and grow . Seat Advert is a very young company that is revolutionizing the sporting experience: its small screens, as installed in stadiums, allow viewers to peruse ads and access real-time information, including game statistics. Seat Advert’s innovative solution has already found new clients in Mexico, with plans to expand into South America. The company has recently been awarded a contract for this year’s World Equestrian Games in Normandy, in North-Western France.   Esportec Eco-Industriel is yet another young innovative company developing natural and ecological surfacing solutions for outdoor spaces. ECO’STABIL®, its patented material, is made out of waste and can be combined with other recycled products. While many of the uses of this and other products are not entirely recreational, they can be used to create cycle tracks, equestrian paths and footpaths. Currently, the company exports to Morocco, Benelux countries and Switzerland: the potential for expansion of this eco-friendly material in export markets is considerable, as more and more international sports events require contractors to pay attention to environmental considerations.   Ms V Silberstein of UBIFRANCE explains that French companies are not afraid to take on the biggest challenges and, with their many successes, it is not surprising that, “They are approaching the market based on the biggest business opportunities, and these are the biggest international events, international football events, and Olympic Games. The criterion is not francophone and country specific and, now, UBIFRANCE is working with companies on all events.”   International opportunities will continue to grow, with the $100 billion in new investments expected at the 2022 World Cup in Qatar, $15 billion at the 2016 Summer Olympics in Rio de Janeiro and $30 billion for the 2018 World Cup in Russia.   Apart from the biggest prizes over the next decade, there is a diverse set of opportunities that can sustain a business in the coming years. For example, there are smaller but lucrative events that French companies can target through UBIFRANCE, including sales expositions in Almaty (Kazakhstan) and preparatory events in Saint Petersburg (Russia) for the 2018 World Cup, all in the next 12 months.   Furthermore, existing markets are always in a state of flux and French companies with good products and services are being rewarded with new contracts. Bodet , an equipment manufacturer specializing in scoreboards and video screens, is a prime example. Even though this French company has been present in the Middle East for more than 30 years, it recently acquired new business from Al Jazeera Sport Studios and in relation to stadiums in Abu Dhabi and Kuwait City.   While Ms Silberstein admits that, “The international sports-event market is extremely competitive,” it is also clear that many French companies, encouraged by expertise gained in their domestic market, are more than ready for the challenge. Besides, as she points out, “New opportunities and existing national markets will only grow over the next decade, with contracts that are so big that, if you have a small percentage of this contract, it is worth fighting for it.”   In conclusion, it is clear that French-based companies are poised to continue with their off-the-pitch success in this competitive market.

Numberly and Albatross map out Journey of a Luxury Consumer

Marine Juillard - 26-juin-2014 18:18:24

London (UK) — Numberly, a digital-data marketing firm specialising in helping advertisers leverage their marketing strategies, and Albatross Global Solutions, a market-research firm specialising in improving retail performance and understanding consumer trends in the luxury sector, have teamed up to study the behaviour and expectations of today’s consumer of luxury goods. Their latest, exclusive study will be unveiled at a joint event in central London on 3 July 2014.  The work conducted by numberly, together with Albatross Global Solutions, has made it possible to measure how consumers of luxury goods engage in the luxury experience, both at boutiques and online. On Thursday 3 July 2014, on the occasion of a business breakfast meeting held in London, Albatross Global Solutions and numberly will reveal the results of the latest study they have conducted: The Journey of a Luxury Consumer — Expectations and behaviour of clients of luxury brands around the world. This will give Albatross and numberly the opportunity to unveil their yearly forecasts for the luxury sector. The event in London will start at 8.30am and will be held at the May Fair Hotel, in central London (Stratton Street, W1J 8LT). Representatives from a range of luxury brands will be present, including Bell & Ross, Bottega Veneta, Boucheron, Cartier, Christofle, Erès, Kering, Lacoste, Ladurée, L’Oréal Luxe, and Tod’s. Journalists wishing to attend the London event should contact the Press Office of the French Trade Commission UBIFRANCE in the UK no later than 1 July 2014. In September 2013, numberly, in partnership with Albatross, held a similar event in New York City (USA): the two companies unveiled their first report of its kind into the behaviour and the expectations of luxury-sector consumers. Each study has been conducted to high standards, with a survey polling 3,290 relevant consumers, i.e. individuals who have purchased a luxury product in the six months prior to the study. The consumers polled came from North America (USA), Latin America (Brazil), the Far East (China and Japan), and Europe (various EU countries). Consumers were asked about their expectations, their choices, their experience, their level of satisfaction, and their online behaviour when buying a luxury product. Christophe Caïs, Albatross founder, explains: “Albatross and numberly have a shared passion to increase the sales of our clients through results that will empower the brands to tailor strategies, advertising and training to reach the affluent consumer.” Dorothée Lacroix, numberly UK Director, adds: “Even if the store remains the main channel for luxury brands, the brand websites are gaining prominence. We want to help global luxury brands to optimise their online advertising strategies with relevant solutions for their international customers.”   About Albatross Global Solutions Albatross Global Solutions is a leading market-research firm specialising in improving retail performance and understanding consumer trends in the luxury-goods sector. The company was founded in 2005 and has 22 offices around the world, covering all continents. It employs 220 staffs and serves 160 premium and luxury brands. Albatross Global Solutions has a turnover of US$13.50 million. For more information, please go to: www.albatross.fr About numberly Numberly pioneered the interactive-data marketing revolution with its award-winning solutions for companies willing to optimise their customer acquisition and retention through online media and platforms (internet, mobile devices, social media and RTB CRM displays). Numberly has become a major player on the market by combining the acquisition of new clients with the successful management of customer loyalty. Created in 2000, numberly employs 250 people worldwide and its annual turnover soared to €40.30 million in 2013. A third of global sales (32%) came from Ocito, its mobile-marketing subsidiary. Based in London (UK), Paris (France), New York and San Francisco (USA), as well as Dubai (UAE), numberly operates in more than 30 countries; numberly is owned by 1000mercis Group, a NYSE Alternext-listed company. The event in London will start at 8.30am on 3 July 2014 and will be held at the May Fair Hotel (in The Salon), in the centre of the British capital (Stratton Street, W1J 8LT). The same event, in Paris, will be held from 9.00am on 1 July 2014 at Hôtel Bristol (in Salon Rambouillet), in the centre of the French capital (112, Rue du Faubourg Saint-Honoré, in the 8th arrondissement ). Journalists wishing to register in order to attend the Paris or London event should contact Ms Kate Riley, Press Officer at the Press Office of the French Trade Commission UBIFRANCE in the UK, on 1 July 2014 at the latest. For more information about numberly, please go to: www.numberly.com For further information, please contact : Quote ref. : FTPB3941 Ms Kate RILEY - Press Officer UBIFRANCE Press Office in London Tel: +44 (0) 207 024 3640 kate.riley@ubifrance.fr View other press releases at : http://www.ubifrance.com/uk/

YOU DON’T NEED A CRM launches Smart Prospect Lists

Marine - 25-juin-2014 11:25:13

YOU DON’T NEED A CRM, a company specialising in CRM solutions tailored to the needs of microenterprises and SMEs’ sales forces, has announced the launch of its innovative Smart Prospect Lists — a spreadsheet that is packaged with a business-development management tool in SaaS mode, thus making it possible to reconcile cold calling with the management of prospective contacts. The company, which already sells its solutions to businesses across Britain, is opening a London office.   Sunny Paris, CEO of YOU DON’T NEED A CRM, explains: “Having a physical presence in the United Kingdom and, particularly, in London, is of crucial importance for our development. Not only are UK businesses very well connected and responsive to the type of service that we are offering, but London, through its dynamism and the diversity of its inhabitants, is an essential base for reaching out internationally.”   YOU DON’T NEED A CRM already has clients in over 20 countries around the world, including Britain. Opening a London office will help the company grow across the UK and internationally. Neil Thomson, Commercial Manager of 2020 SolarPV ( www.2020heating.com ), a British company that markets and installs solar panels, says, “We need to follow up our leads until they either become a customer or are lost, and YOU DON’T NEED A CRM does that job very well. Input of new leads is simple and flexible. Recording follow-up calls is easy. And setting up a reminder for the next call is quick. Every day, we can look at the list of ‘Next Actions’ and make the appropriate calls. YOU DON’T NEED A CRM helps us to keep on top of our sales process in a simple manner, without having to labour under the weight of a complex CRM [system].” Sebastien Blanc, General Manager at Struq ( www.struq.com ), a leading UK-based technology company delivering performance advertising to major retailers worldwide, says, "We tried a lot of CRM solutions: most failed because they are hard to use and are a burden for sales representatives. We love You Don’t Need a CRM because it actually helps sales people do their job: they use the stand-by feature to be reminded of next steps, data is up to date and, as a result, sales leaders have accurate information about what’s going on. It is very easy to use and has a great User Interface. I definitely recommend this tool for any sales team in need of an efficient pipe-management tool.” Far too often, microenterprises and SME salespeople are forced to navigate between several tools in order to manage their business-development work. Typically, these tools will include a spreadsheet with limited features for the contacts files (which members of the sales force use in their cold calling), on the one hand, and a classic CRM tool, often complex and expensive, to manage opportunities (once the initial contact person turns into a genuine prospect and the business need has been properly identified), on the other. “With the launch of the Smart Prospect Lists, it becomes possible for sales people to benefit from the best of both worlds!” explains Sunny Paris, CEO of YOU DON’T NEED A CRM. “With our technology, an online spreadsheet is integrated directly into the YOU DON’T NEED A CRM application, which makes it possible to import lists of contacts or development files and to work without changing your practices. This makes your life easier and far more productive!” Smart Prospect Lists is a tool that helps manage one’s contacts, from cold calling through to the management of prospective leads. Salespeople can thus carry out their cold calling (or emailing), amend their files, and transform — at the click of a mouse — a contact into an opportunity, when the person contacted has shown signs of interest. A crucial advantage is that all the data relating to the prospect (i.e. the prospect’s attributes) are correctly defined in the system, and in real time. Once the prospect has been transformed into an opportunity, the salesperson benefits from all the effectiveness of the YOU DON’T NEED A CRM platform, which will help him (or her) to finalise the sale. The platform features an integrated management tool for To-Do tasks; full synchronisation with the schedule in order to manage follow-ups; a comprehensive history of information exchanges; an activity-flow monitoring functionality; and, finally, detailed statistics, among other functionalities. About YOU DON’T NEED A CRM Launched at the end of 2013 and headquartered in Paris (France), YOU DON’T NEED A CRM is a company that specialises in business-development management solutions in SaaS mode that are specially tailored to the needs of microenterprises and SMEs. Following the company’s commercial success and its fast growth since its launch, YOU DON’T NEED A CRM has decided to open an office in London (UK), which will assist the business in its development across Britain and in other export markets worldwide. The YOU DON’T NEED A CRM solution is already sold to clients in over 20 countries around the world, including the UK. For further information, please go to: ht tp:// YouDontNeedaCRM.com              

France showcases innovation at Cloud World Forum 2014

Aurore Bernard - 11-juin-2014 16:18:32

The French Trade Commission UBIFRANCE in London will present three innovative companies on the French Pavilion at the Cloud World Forum, which is taking place at the Olympia exhibition centre (in London) on 17 and 18 June 2014. These companies will showcase their proven expertise in Cloud solutions, covering both products and services, at the trade show for the Cloud-computing sector.   The French-based participants at Cloud World Forum are looking to develop partnerships in the UK and will be available for one-to-one business meetings on the French Pavilion (Stand C592), from 17 to 18 June. Cloud World Forum is a leading event in the field of Cloud computing and the trade show is taking place at Olympia, in central London.   Companies on the French Pavilion are listed below; further information is available on request.   Cedexis Cedexis offers multi-Cloud strategies for a faster web to users around the world. Cedexis Radar uses a unique community-based approach to measure and benchmark the end-user performance of every major Cloud and Content Delivery Network (CDN) provider.   Cedexis Radar takes nearly four billion measurements per day from over 40,000 individual networks around the world. This provides unmatched visibility into the global performance and availability of the world’s largest public infrastructures.   Cedexis Openmix is a SaaS solution that provides the next generation of flexible-load balancing to instantly match the best-performing Clouds and CDNs with local-user demand.   Cedexis optimises web performance across data centres, CDNs and Clouds for companies that want to reach global markets. Cedexis believes that web performance is not a characteristic of one Cloud, but the result of the intelligent orchestration of many.   Further information is available here: http://youtu.be/r9eVzmFHzDU   www.cedexis.com     Mailjet   Mailjet offers customers the chance to pilot their marketing and transactional emails to their contacts’ inboxes. The easy-to-use tracking tools and powerful API allow users to get the most from each email sent, campaign after campaign.   Mailjet’s algorithm optimises deliverability, which can be seen as a priority, given the fact that 20% of legitimate emails never get to the inbox of the intended person (or entity). Mailjet offers a SaaS interface and a set of APIs that can be integrated into any contact-management tool. Email-distribution performance is the main focus and all functionalities reinforce the user’s everyday efficiency.   Mailjet is a French company that was founded in 2010 and has become a European leader in the transactional-and-marketing emailing industry. Overall, 65% of its revenue is generated abroad.   www.mailjet.com   Projet2Team Projet2Team creates high-quality websites, web landing pages and dynamic web forms, simplifying time-consuming processes for users and client entities. The Projet2Team platform accelerates the deployment of the client entity’s web strategy, helping to keep business agile, by quickly building new sites at the same rate as social media.     Projet2Team is a software-design company providing three key software solutions: Team FORMS, TeamCMS andTeamCRM, which are all integrated into the Projet2Team’s platform. These solutions are Cloud applications hosted in the Projet2Team data centre. No installation as such is necessary, and only a standard web browser is required in order to deploy Projet2Team’s solutions.   Projet2Team also provides integration and consulting services to create mobile applications and responsive web design.   www.projet2team.com   About The French Trade Commission UBIFRANCE   The French Trade Commission UBIFRANCE in London facilitates trade development between France and the UK. UBIFRANCE offers a wide range of services to French-based companies, so as to assist them in their business activities within the UK.   UBIFRANCE in the UK is organising the French Pavilion, which will be on Stand C592 at Cloud World Forum. The trade show is taking place from 17 to 18 June 2014 at the Olympia exhibition centre, in central London (UK).   For further information about Cloud World Forum, please go to: http://www.cloudwf.com/ For further information about UBIFRANCE in the UK, please go to: www.ubifrance.com/uk     For further information, please contact :   Quote ref. : FTPB3939 Ms Kate RILEY - Press Officer UBIFRANCE Press Office in London Tel: +44 (0) 207 024 3640 kate.riley@ubifrance.fr View other press releases at : http://www.ubifrance.com/uk/

France shows the way to doing e-commerce

Aurore Bernard - 05-juin-2014 10:53:01

We all use e-commerce (and some of us all of the time), but do we fully realize in our economic crystal balls what the virtual universe of the Internet can do for a business? France does, to the tune of €51,1billion in 2013.   With broadband internet feeding households like never before, this trend is accelerating, up 13.5% this past year, even while traditional sales outlets are declining. Naturally, French e-commerce is part of a European phenomenon: sophisticated, well-educated consumers shopping and comparing on-line, whether it is for train tickets, fashion items, books and downloaded films, not to mention concert tickets or even electronic products and vacations. In fact, France finds itself positioned right in the middle of more mature on-line markets such as the UK and Scandinavia, while catering to fast-growing cyber-markets in Southern Europe.   Impressive numbers – and then there’s Christmas!   The typical cyber-consumer in France spends on average €1400 annually, with a choice spanning 138,000 merchandizing sites, clicking to satisfy 33.7 million purchasers, each one with his or her own very personalized criteria. This represents a 17% growth rate for the number of sites in 2013, fueled by a rise of 5% in on-line buyers last year. Christmas frenzy often spells financial success for many e-commerce sites. For France, December 2013 accounted for a whopping €10 billion   of the year’s total results.   The Best in Class go international   15% of French sites export, generating 10% of their sales internationally. The really successful sites, representing over €10 million   in turnover, are able to boost these international sales by up to 20% of their total turnover. For 2013, the champions are Vente Privée, with € 1,6 billion, Showroom Privé, €350 million, Sarenza at €150 million   and in 29 different countries, while Spartoo out-does them by €130 million in 20 countries throughout Europe.   Cross-channel strategies   Traditional companies such as Darty, Auchan and even Air France have grasped the importance of developing interfaces with e-commerce, selling cross-channel, from virtual to POS (Place of Sale). Tourism is an especially heavy-hitter, with Opodo and Go Voyages receiving avid travelers. Even SNCF-Voyages is also getting into the trend with offers covering car rentals and hotels, not just trains, and not just trains in Europe! E-commerce allows companies to envision doing business in entirely refreshing and international ways.   In B to B, the office supplies segment is active, with Bruneau and Viking modeling their entire business on-line, a lesson not lost on Manutan for its equipment.   The rules to play by   With smart-phones now in every pocket, French companies are alert to adapting to international opportunities: respecting local-country consumer legislation, marketing with multi-lingual sites, regularly upgrading to be ergonomic, enriching their offers constantly. The usual rate of transformation from visit to virtual shopping cart is 2.5%; so New Age merchants must be quick to adapt to this new breed of impatient, demanding clientele. The e-consumer wants easy, practical and totally secure payment solutions ranging from credit card to Paypal. They also expect EU legislation on profiling and reimbursements to be strictly adhered to by the e-commerce site.   Up and coming events where Ubifrance can leverage exhibition opportunities for French e-commerce companies will be in Milan on May 20 th , in the UK and Ireland, from September 16 – 18 th , followed by San Paolo, October 6 – 7 th , with BtoB meetings dedicated to private sales.   For Further information about French companies in the e-commerce Sector :   > Electronics and IT   > Telecommunications and Space   > Trade and distribution   > Services   > Audiovisual content, Multimedia

Cordia unveils innovative fire-safety equipment and training at Firex

Aurore Bernard - 13-mai-2014 17:40:29

Cordia of France, a major player in the fire-safety sector, will be exhibiting for the first time at the Firex International trade show, which will take place in London (UK) from 17 to 19 June 2014. Cordia provides an extensive range of fire-safety solutions and technologies and will present two of its flagship product ranges – fire alarms and training material – at the trade fair.   Cordia has been a key player in the industry for over 25 years, and the company’s innovations have contributed towards a radical modernisation of the fire-fighting equipment that is available in the market. As the inventor of the flame generator and of the first wireless fire alarm, Cordia is constantly looking to introduce new solutions aimed at improving fire-fighting equipment. Cordia’s presence at Firex International will provide the opportunity to introduce its two flagship product ranges, i.e. fire alarms and training material. These two product ranges are the result of extensive R&D projects conducted by Cordia. The company will be exhibiting on stand R200 at Firex International, which will take place from 17 to 19 June of this year at the EXCEL exhibition centre, in London.   The advantage of Cordia’s range of fire alarms is that it provides a choice of products that can respond to any situation. Products in the range include sector alarms and autonomous battery-operated alarms, but Cordia’s leading product is the long-range wireless alarm.   The impressive performance features of Cordia’s long-range wireless alarm include the unmatched power and security of the radio signal, as well as the ability to connect more than 100 alarms – including flash wireless compatibles – to one network. The alarm’s Vision 4 software allows the user to identify, on a computer, the activated call point in a wireless-alarm network. The product is easily attached to the wall and no specific configuration is necessary.   The range of training material offered by Cordia represents a much more modern approach to training in relation to devices such as flame generators, smoke generators and stress generators.   Cordia’s patented communications protocol, Smartway, links a touch-screen tablet to a range of training devices and makes it possible to activate the various training tools, while monitoring in real time the state of each device (on, off, successful extinguishing, etc.). Cordia’s Smartway device is a world’s first in that it provides the permanent solution of combining (and driving) several training devices from a single remote-control point, i.e. the touch-screen tablet already referred to. With the Log to Smartway application on a tablet device, users are able to configure training sessions in advance and save them to a calendar, access the driving commands of all training tools, validate the performance of trainees, and automatically generate reports of all sessions.   Cordia will be presenting its entire range of Intelligent and Tactile products at the Firex International trade show, including Satellit flame generators, Opacit smoke generators, and Stressit stress generators.   About Cordia   Cordia has provided fire-safety equipment since 1987, when it was set up by Jean-Yves Maturel, the company’s founder and CEO. Cordia is headquartered in Mitry-Mory, to the North-East of Paris (France), close to Roissy Charles de Gaulle airport.   With the launch of the English version of its comprehensive online catalogue, the company is seeking to expand internationally and, more particularly, in the British market.   Cordia will be exhibiting on stand R200 at the Firex International trade show, which will take place at the EXCEL exhibition centre in London (UK) from 17 to 19 June 2014. Firex International is the leading event in fire protection, prevention and detection, offering a comprehensive selection of the latest products and innovations as well as the opportunity to network with leading industry professionals.   For further information about the company, please go to:   www.myfiresafetyproducts.com   For further information about the trade show, please go to: www.firex.co.uk   For further information, please contact :   Quote ref. : FTPB3931 Ms Kate RILEY - Press Officer UBIFRANCE Press Office in London Tel: +44 (0) 207 024 3640 kate.riley@ubifrance.fr View other press releases at : http://www.ubifrance.com/uk/

INVIVOO simplifies Crédit Agricole CIB’s risk management with XComponent

Aurore Bernard - 12-mai-2014 17:31:05

INVIVOO’s XComponent software solution rationalises, secures and enhances existing IT developments pertaining to certain market-risk calculations by steering them towards real-time capability. The software suite has already been deployed by French bank Crédit Agricole CIB in order to perform risk calculations that comply with the Basel III banking-industry regulations.   Vincent Hardouin, project manager in the market-risks IT team at Crédit Agricole CIB, explains: “For our entire portfolio, constituting about 700,000 operations — mostly loans to major businesses — we have to calculate the economic capital, meaning the amount of capital stock required to handle any would-be defaults. The software that manages the calculation grid was developed in house. No one questioned its performance, but it did not fit standardisation demands. ”       For example, if a €100-million loan is made to a major industrial group to fund a project, the bank must be in a position to establish the probability of this group defaulting and the amount of money that would be lost in such an event. The investment bank uses a mathematical model that takes many parameters into account, such as the debtor’s business sector, the geographical area involved, the currency being used, etc. It simulates a million possible scenarios to see how its portfolio would behave and, also, to establish the amount of capital stock required.   For every operation and given scenario, the investment bank must assess the operation’s value at a given time. This is a legal obligation and the calculations, although very complex, must be performed at least every quarter. This means that calculations cannot be done using a desktop PC, however powerful it may be.   Like all major banking institutions, Crédit Agricole CIB uses a calculation grid, i.e. a tool linking a hundred or so calculation units to one another. The principle is both simple and complex. First of all, a complicated calculation is broken down into elementary calculations: in this case, one scenario for one operation. Subsequently, the elementary calculations are distributed across the grid. Finally, they are consolidated (or, in other words, aggregated) in order to get the final result.   In late 2012, Crédit Agricole CIB decided to entrust its risk-assessment module to TIBCO DataSynapse GridServer®, a grid-computing platform used throughout most of the investment-bank market. Crédit Agricole CIB then asked IT consultants INVIVOO, specialists in TIBCO DataSynapse GridServer®, to integrate the software into their system. When INVIVOO engineers began working on the project, they noticed that the simulation models ordered by users were generating difficult, lengthy developments. INVIVOO recommended using XComponent , a solution developed by the company’s software-publishing division, in order to handle the orchestration of the calculations and facilitate the monitoring of the operations. The INVIVOO team delivered the requested prototype on time, with the incorporated XComponent. TIBCO DataSynapse GridServer® and XComponent were deployed jointly in June 2013. “The user interface was highly ergonomic, all of the expected tasks were modelled and exception management was already integrated. What really appealed to me was the visual orchestration of the computer code,” explains Vincent Hardouin of Crédit Agricole CIB.   The XComponent visual interface provides a graphical overview of operations performed in a computer application. As a result, development work focuses on functionality bricks, rather than scanning thousands of code lines arranged sequentially.   “Calculation-grid operational maintenance became easier. It was then much simpler to modify the orchestration of calculations, since it was sufficient to just add a process and its related exceptions without having to scan thousands of code lines to modify a few. This simplification will help in responding easily to changes in regulations, generating modifications in risk calculations on a regular basis,” explains INVIVOO Chairman Guillaume Morel.   In addition, thanks to XComponent, quantitative analysts in charge of modelling risk calculations do not depend on IT in order to check whether a calculation is proceeding normally. “Although it is hard to establish, I believe that code maintainability has improved,” says Vincent Hardouin.   By the end of the first half of 2014, XComponent will be used in inserting a new support interface within the application to respond more efficiently in the event of a problem while performing calculations.   About INVIVOO Founded in 2004, INVIVOO of France specialises in the management and optimisation of information systems in the finance industry. At its core, INVIVOO’s strategy is about creating value for its customers and is based on three key areas of technology expertise: distributed real-time applications; grid computing and Cloud computing; and, finally, Business Intelligence. INVIVOO’s clients include France’s leading investment banks.   With XComponent, INVIVOO delivers breakthrough technology combined with an innovative approach to projects, leading to high-added-value, real-time and distributed professional applications. This software solution makes it possible to rationalise, secure and enhance all existing applications by steering them towards real-time capability.   For further information, please go to:  http://www.invivoo.com/EN/index.html For further information, please contact : Quote ref. : FTPB3934 Ms Kate RILEY - Press Officer UBIFRANCE Press Office in London Tel: +44 (0) 207 024 3640 kate.riley@ubifrance.fr View other press releases at : http://www.ubifrance.com/uk/

About
The New Technology, Innovation and Services Department assists French companies with their international development strategy and promotes trade between France and the UK. In order to maximise commercial opportunities between French and British companies, the Department organises French Pavilions at a number of key exhibitions in the UK as well as meet-the-buyer events, and offers individual prospecting trips and exploratory missions. We cover various industries including telecommunications, audiovisual/multimedia services and technologies, video games, software and IT services, Internet services/technologies and e-commerce solutions, together with B2B services in marketing, HR, real estate as well as the financial sector.   The New Technologies Innovation and Services Department has integrated the Press Office Team, who is also in charge of the promotion of the VIE Programme in the United Kingdom. ▪ Contact details for New Technology, Innovation and Ser

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