French cybersecurity firms increasingly successful in fast-growing market

Marine Juillard - 30-juil.-2014 10:51:21

In 2013, there was a 12% year-on-year rise in cybersecurity attacks, with nearly 60% of them causing either brand damage or direct revenue loss to businesses. This, coupled with highly publicized commercial and government breaches of IT security, has increased the demand for cybersecurity services. French companies are strongly placed in this growing market and their advanced solutions are in demand.     The 12% year-on-year increase in cybersecurity attacks that affected businesses in 2013 (Source: IBM 2014 Cyber Security Intelligence Index ), regrettable as it may be, translates into the fact that the IT-security sector is experiencing sustained growth in this segment of the market. High-profile cases, such as the cyber-attacks on US retail chain Target, have raised awareness among business executives.   While US-based and British companies dominate current business in this sector, client entities are looking for alternatives in order to alleviate their worries of government intrusion. In this respect, French specialist companies are a strong contender in the eyes of many professionals and executives working for SMEs and start-ups, but also at established, larger groups: these clients are leveraging the French know-how stemming from top R&D centres and universities.   In 2013, the French cybersecurity sector was valued at more than $2 billion. The French network-security sector offers a wide range of services, including B2B IT solutions meeting strategic challenges, and comprises many world champions such as Atos, Orange, Sogeti, Bull, Cassidian and the cybersecurity division at Thales.   Thanks to their advanced technical research laboratories, more particularly in cryptology and encryption, French players are recognized worldwide.   According to Thibaut Barde, UBIFRANCE’s Project Manager for Digital Trust & Cyber Security, “T he reason for cutting-edge technology [thriving in France] is the quality of French universities in the field of engineering, which is known globally.   Research laboratories associated with these universities train the best engineers of tomorrow.”     Secure IC SAS is a shining example of a company that has been working with top graduates having come out of the French educational system in order to become a thought leader in cybersecurity. Its platforms provide the highest level of security on a client entity’s embedded systems, preventing hacking and reverse engineering as well as protecting intellectual property and proprietary data. In 2013, Secure IC SAS won a Sesame Award for innovation in the manufacturing and testing of IT products.   French start-ups and SMEs have developed out of a strong domestic talent pool and many have decided to join forces under the HexaTrust label, which regroups 20 hi-tech SMEs that are keen to offer a co-ordinated, total service package to their clients.   T hese software vendors and integrators provide a full range of products and services dedicated to the protection of the critical infrastructure of businesses and institutions from cyber-attacks. The HexaTrust umbrella group’s portfolio of current and potential clients is diverse and growing, including businesses and public-sector agencies of all sizes.   Due to the dramatic increase in the level of sophistication and intensity of cyber-attacks, public- and private-sector investment in cybersecurity is growing fast and is expected to rise by nearly 10% per year between now and 2017. This trend illustrates the promising opportunities that exist for a large business looking for a new market, or for a dynamic SME scaling up a new product.   Thibaut Barde of UBIFRANCE Paris explains that, “France’s distance from recent scandals [involving the international and covert collection of data by various government agencies, as revealed in the media] is favourable for French players since awareness on the use of data takes place at a global level. This has helped to build the profile of the industry and has generated increasing concerns for [the security of] personal data, which is a real asset for the French in particular: it is important when it comes to ​​data-storage companies, among others.”   Many French companies in the sector are choosing to develop an international business outlook. French players have strong opportunities to seize in this market thanks to their technological expertise, combined with the diversity of products and services they can offer.   UBIFRANCE is here to help, with a strong presence at next year’s Infosecurity Europe trade event, where there will be as many as 15 French companies looking to expand their presence into the British market and other European markets. Infosecurity Europe will take place from 2 to 4 June 2015 at the Olympia exhibition centre, in central London (UK).   For further information about the trade show, please go to:   http://www.infosec.co.uk/   For further information about UBIFRANCE, please go to:   http://www.ubifrance.com/

French sports-events companies keep on winning

Marine Juillard - 29-juil.-2014 10:30:48

While the men’s French football team had its last kick in this summer’s World Cup in Brazil, many French companies continued their successful campaign at the world’s premier sporting event. Rio de Janeiro was the host of the final of the World Cup and one could see signs of French business presence almost everywhere.   GL Events of Francemanaged Rio Centro, an exposition park that was the site of FIFA’s organization committee and press centre. Nearby sits a 306-room hotel that was used by many of the FIFA delegates: it was built by French construction group Bouygues and designed by French-born architect Jean-Michel Wilmotte. Each day, when officials arrived at the state-of-the-art Maracana stadium, the renewable energy powering the stadium was supplied thanks to a pilot project run by French energy group EDF and its partners.   French-based companies have a long history of winning contracts for the supply of products and services at major international sporting events. According to Viviane Silberstein, Project Head at UBIFRANCE, much of the winning know-how of French businesses is acquired in their domestic market: “When French companies go abroad, they have to adapt to other markets, but domestic experience already gives a reference and an image, like Roland Garros or the next European football championship, and this is very important for an organizing committee.”   France has proven experience in handling international sports events: the country has hosted various Winter Olympics (Chamonix, Grenoble and Albertville), the 1984 UEFA European Championship, the 1998 FIFA World Cup, and the 2007 Rugby World Cup. Every year, France organizes the Tour de France cycling event. Roland Garros is another key international sporting event organised in France, and the country will host the 2016 UEFA European Championship.   GL Event’s performance at the 2012 Summer Olympics helped the company to launch a successful bid for contracts during this summer’s Football World Cup in Brazil. GL Events was responsible for the design and installation of 25 indoor and 15 temporary outdoor sites across London — a contract that represented €21 million. However, even before this sizeable addition to its portfolio, GL Events had been managing a range of international events in Paris for years.   In 2014, the Winter Olympics — the most expensive in history, at a total cost of $51 billion — took place in Sochi, in the Russian Federation: 12 French companies won a total of €100 million in contracts.   A 2013 survey of the Rhône-Alpes region in South-Eastern France found that there are 300 locally based companies involved in the management of the winter-sports industry, bringing in approximately €1 billion in revenue per year. After all, France ranks third worldwide in winter-sports tourism, after Austria and the USA…   French companies, building on their track record, have been successful domestically and internationally in this field. Innovative companies, which offer new products and technologies, find opportunities to showcase their solutions and grow . Seat Advert is a very young company that is revolutionizing the sporting experience: its small screens, as installed in stadiums, allow viewers to peruse ads and access real-time information, including game statistics. Seat Advert’s innovative solution has already found new clients in Mexico, with plans to expand into South America. The company has recently been awarded a contract for this year’s World Equestrian Games in Normandy, in North-Western France.   Esportec Eco-Industriel is yet another young innovative company developing natural and ecological surfacing solutions for outdoor spaces. ECO’STABIL®, its patented material, is made out of waste and can be combined with other recycled products. While many of the uses of this and other products are not entirely recreational, they can be used to create cycle tracks, equestrian paths and footpaths. Currently, the company exports to Morocco, Benelux countries and Switzerland: the potential for expansion of this eco-friendly material in export markets is considerable, as more and more international sports events require contractors to pay attention to environmental considerations.   Ms V Silberstein of UBIFRANCE explains that French companies are not afraid to take on the biggest challenges and, with their many successes, it is not surprising that, “They are approaching the market based on the biggest business opportunities, and these are the biggest international events, international football events, and Olympic Games. The criterion is not francophone and country specific and, now, UBIFRANCE is working with companies on all events.”   International opportunities will continue to grow, with the $100 billion in new investments expected at the 2022 World Cup in Qatar, $15 billion at the 2016 Summer Olympics in Rio de Janeiro and $30 billion for the 2018 World Cup in Russia.   Apart from the biggest prizes over the next decade, there is a diverse set of opportunities that can sustain a business in the coming years. For example, there are smaller but lucrative events that French companies can target through UBIFRANCE, including sales expositions in Almaty (Kazakhstan) and preparatory events in Saint Petersburg (Russia) for the 2018 World Cup, all in the next 12 months.   Furthermore, existing markets are always in a state of flux and French companies with good products and services are being rewarded with new contracts. Bodet , an equipment manufacturer specializing in scoreboards and video screens, is a prime example. Even though this French company has been present in the Middle East for more than 30 years, it recently acquired new business from Al Jazeera Sport Studios and in relation to stadiums in Abu Dhabi and Kuwait City.   While Ms Silberstein admits that, “The international sports-event market is extremely competitive,” it is also clear that many French companies, encouraged by expertise gained in their domestic market, are more than ready for the challenge. Besides, as she points out, “New opportunities and existing national markets will only grow over the next decade, with contracts that are so big that, if you have a small percentage of this contract, it is worth fighting for it.”   In conclusion, it is clear that French-based companies are poised to continue with their off-the-pitch success in this competitive market.

Numberly and Albatross map out Journey of a Luxury Consumer

Marine Juillard - 26-juin-2014 18:18:24

London (UK) — Numberly, a digital-data marketing firm specialising in helping advertisers leverage their marketing strategies, and Albatross Global Solutions, a market-research firm specialising in improving retail performance and understanding consumer trends in the luxury sector, have teamed up to study the behaviour and expectations of today’s consumer of luxury goods. Their latest, exclusive study will be unveiled at a joint event in central London on 3 July 2014.  The work conducted by numberly, together with Albatross Global Solutions, has made it possible to measure how consumers of luxury goods engage in the luxury experience, both at boutiques and online. On Thursday 3 July 2014, on the occasion of a business breakfast meeting held in London, Albatross Global Solutions and numberly will reveal the results of the latest study they have conducted: The Journey of a Luxury Consumer — Expectations and behaviour of clients of luxury brands around the world. This will give Albatross and numberly the opportunity to unveil their yearly forecasts for the luxury sector. The event in London will start at 8.30am and will be held at the May Fair Hotel, in central London (Stratton Street, W1J 8LT). Representatives from a range of luxury brands will be present, including Bell & Ross, Bottega Veneta, Boucheron, Cartier, Christofle, Erès, Kering, Lacoste, Ladurée, L’Oréal Luxe, and Tod’s. Journalists wishing to attend the London event should contact the Press Office of the French Trade Commission UBIFRANCE in the UK no later than 1 July 2014. In September 2013, numberly, in partnership with Albatross, held a similar event in New York City (USA): the two companies unveiled their first report of its kind into the behaviour and the expectations of luxury-sector consumers. Each study has been conducted to high standards, with a survey polling 3,290 relevant consumers, i.e. individuals who have purchased a luxury product in the six months prior to the study. The consumers polled came from North America (USA), Latin America (Brazil), the Far East (China and Japan), and Europe (various EU countries). Consumers were asked about their expectations, their choices, their experience, their level of satisfaction, and their online behaviour when buying a luxury product. Christophe Caïs, Albatross founder, explains: “Albatross and numberly have a shared passion to increase the sales of our clients through results that will empower the brands to tailor strategies, advertising and training to reach the affluent consumer.” Dorothée Lacroix, numberly UK Director, adds: “Even if the store remains the main channel for luxury brands, the brand websites are gaining prominence. We want to help global luxury brands to optimise their online advertising strategies with relevant solutions for their international customers.”   About Albatross Global Solutions Albatross Global Solutions is a leading market-research firm specialising in improving retail performance and understanding consumer trends in the luxury-goods sector. The company was founded in 2005 and has 22 offices around the world, covering all continents. It employs 220 staffs and serves 160 premium and luxury brands. Albatross Global Solutions has a turnover of US$13.50 million. For more information, please go to: www.albatross.fr About numberly Numberly pioneered the interactive-data marketing revolution with its award-winning solutions for companies willing to optimise their customer acquisition and retention through online media and platforms (internet, mobile devices, social media and RTB CRM displays). Numberly has become a major player on the market by combining the acquisition of new clients with the successful management of customer loyalty. Created in 2000, numberly employs 250 people worldwide and its annual turnover soared to €40.30 million in 2013. A third of global sales (32%) came from Ocito, its mobile-marketing subsidiary. Based in London (UK), Paris (France), New York and San Francisco (USA), as well as Dubai (UAE), numberly operates in more than 30 countries; numberly is owned by 1000mercis Group, a NYSE Alternext-listed company. The event in London will start at 8.30am on 3 July 2014 and will be held at the May Fair Hotel (in The Salon), in the centre of the British capital (Stratton Street, W1J 8LT). The same event, in Paris, will be held from 9.00am on 1 July 2014 at Hôtel Bristol (in Salon Rambouillet), in the centre of the French capital (112, Rue du Faubourg Saint-Honoré, in the 8th arrondissement ). Journalists wishing to register in order to attend the Paris or London event should contact Ms Kate Riley, Press Officer at the Press Office of the French Trade Commission UBIFRANCE in the UK, on 1 July 2014 at the latest. For more information about numberly, please go to: www.numberly.com For further information, please contact : Quote ref. : FTPB3941 Ms Kate RILEY - Press Officer UBIFRANCE Press Office in London Tel: +44 (0) 207 024 3640 kate.riley@ubifrance.fr View other press releases at : http://www.ubifrance.com/uk/

YOU DON’T NEED A CRM launches Smart Prospect Lists

Marine - 25-juin-2014 11:25:13

YOU DON’T NEED A CRM, a company specialising in CRM solutions tailored to the needs of microenterprises and SMEs’ sales forces, has announced the launch of its innovative Smart Prospect Lists — a spreadsheet that is packaged with a business-development management tool in SaaS mode, thus making it possible to reconcile cold calling with the management of prospective contacts. The company, which already sells its solutions to businesses across Britain, is opening a London office.   Sunny Paris, CEO of YOU DON’T NEED A CRM, explains: “Having a physical presence in the United Kingdom and, particularly, in London, is of crucial importance for our development. Not only are UK businesses very well connected and responsive to the type of service that we are offering, but London, through its dynamism and the diversity of its inhabitants, is an essential base for reaching out internationally.”   YOU DON’T NEED A CRM already has clients in over 20 countries around the world, including Britain. Opening a London office will help the company grow across the UK and internationally. Neil Thomson, Commercial Manager of 2020 SolarPV ( www.2020heating.com ), a British company that markets and installs solar panels, says, “We need to follow up our leads until they either become a customer or are lost, and YOU DON’T NEED A CRM does that job very well. Input of new leads is simple and flexible. Recording follow-up calls is easy. And setting up a reminder for the next call is quick. Every day, we can look at the list of ‘Next Actions’ and make the appropriate calls. YOU DON’T NEED A CRM helps us to keep on top of our sales process in a simple manner, without having to labour under the weight of a complex CRM [system].” Sebastien Blanc, General Manager at Struq ( www.struq.com ), a leading UK-based technology company delivering performance advertising to major retailers worldwide, says, "We tried a lot of CRM solutions: most failed because they are hard to use and are a burden for sales representatives. We love You Don’t Need a CRM because it actually helps sales people do their job: they use the stand-by feature to be reminded of next steps, data is up to date and, as a result, sales leaders have accurate information about what’s going on. It is very easy to use and has a great User Interface. I definitely recommend this tool for any sales team in need of an efficient pipe-management tool.” Far too often, microenterprises and SME salespeople are forced to navigate between several tools in order to manage their business-development work. Typically, these tools will include a spreadsheet with limited features for the contacts files (which members of the sales force use in their cold calling), on the one hand, and a classic CRM tool, often complex and expensive, to manage opportunities (once the initial contact person turns into a genuine prospect and the business need has been properly identified), on the other. “With the launch of the Smart Prospect Lists, it becomes possible for sales people to benefit from the best of both worlds!” explains Sunny Paris, CEO of YOU DON’T NEED A CRM. “With our technology, an online spreadsheet is integrated directly into the YOU DON’T NEED A CRM application, which makes it possible to import lists of contacts or development files and to work without changing your practices. This makes your life easier and far more productive!” Smart Prospect Lists is a tool that helps manage one’s contacts, from cold calling through to the management of prospective leads. Salespeople can thus carry out their cold calling (or emailing), amend their files, and transform — at the click of a mouse — a contact into an opportunity, when the person contacted has shown signs of interest. A crucial advantage is that all the data relating to the prospect (i.e. the prospect’s attributes) are correctly defined in the system, and in real time. Once the prospect has been transformed into an opportunity, the salesperson benefits from all the effectiveness of the YOU DON’T NEED A CRM platform, which will help him (or her) to finalise the sale. The platform features an integrated management tool for To-Do tasks; full synchronisation with the schedule in order to manage follow-ups; a comprehensive history of information exchanges; an activity-flow monitoring functionality; and, finally, detailed statistics, among other functionalities. About YOU DON’T NEED A CRM Launched at the end of 2013 and headquartered in Paris (France), YOU DON’T NEED A CRM is a company that specialises in business-development management solutions in SaaS mode that are specially tailored to the needs of microenterprises and SMEs. Following the company’s commercial success and its fast growth since its launch, YOU DON’T NEED A CRM has decided to open an office in London (UK), which will assist the business in its development across Britain and in other export markets worldwide. The YOU DON’T NEED A CRM solution is already sold to clients in over 20 countries around the world, including the UK. For further information, please go to: ht tp:// YouDontNeedaCRM.com              

France showcases innovation at Cloud World Forum 2014

Aurore Bernard - 11-juin-2014 16:18:32

The French Trade Commission UBIFRANCE in London will present three innovative companies on the French Pavilion at the Cloud World Forum, which is taking place at the Olympia exhibition centre (in London) on 17 and 18 June 2014. These companies will showcase their proven expertise in Cloud solutions, covering both products and services, at the trade show for the Cloud-computing sector.   The French-based participants at Cloud World Forum are looking to develop partnerships in the UK and will be available for one-to-one business meetings on the French Pavilion (Stand C592), from 17 to 18 June. Cloud World Forum is a leading event in the field of Cloud computing and the trade show is taking place at Olympia, in central London.   Companies on the French Pavilion are listed below; further information is available on request.   Cedexis Cedexis offers multi-Cloud strategies for a faster web to users around the world. Cedexis Radar uses a unique community-based approach to measure and benchmark the end-user performance of every major Cloud and Content Delivery Network (CDN) provider.   Cedexis Radar takes nearly four billion measurements per day from over 40,000 individual networks around the world. This provides unmatched visibility into the global performance and availability of the world’s largest public infrastructures.   Cedexis Openmix is a SaaS solution that provides the next generation of flexible-load balancing to instantly match the best-performing Clouds and CDNs with local-user demand.   Cedexis optimises web performance across data centres, CDNs and Clouds for companies that want to reach global markets. Cedexis believes that web performance is not a characteristic of one Cloud, but the result of the intelligent orchestration of many.   Further information is available here: http://youtu.be/r9eVzmFHzDU   www.cedexis.com     Mailjet   Mailjet offers customers the chance to pilot their marketing and transactional emails to their contacts’ inboxes. The easy-to-use tracking tools and powerful API allow users to get the most from each email sent, campaign after campaign.   Mailjet’s algorithm optimises deliverability, which can be seen as a priority, given the fact that 20% of legitimate emails never get to the inbox of the intended person (or entity). Mailjet offers a SaaS interface and a set of APIs that can be integrated into any contact-management tool. Email-distribution performance is the main focus and all functionalities reinforce the user’s everyday efficiency.   Mailjet is a French company that was founded in 2010 and has become a European leader in the transactional-and-marketing emailing industry. Overall, 65% of its revenue is generated abroad.   www.mailjet.com   Projet2Team Projet2Team creates high-quality websites, web landing pages and dynamic web forms, simplifying time-consuming processes for users and client entities. The Projet2Team platform accelerates the deployment of the client entity’s web strategy, helping to keep business agile, by quickly building new sites at the same rate as social media.     Projet2Team is a software-design company providing three key software solutions: Team FORMS, TeamCMS andTeamCRM, which are all integrated into the Projet2Team’s platform. These solutions are Cloud applications hosted in the Projet2Team data centre. No installation as such is necessary, and only a standard web browser is required in order to deploy Projet2Team’s solutions.   Projet2Team also provides integration and consulting services to create mobile applications and responsive web design.   www.projet2team.com   About The French Trade Commission UBIFRANCE   The French Trade Commission UBIFRANCE in London facilitates trade development between France and the UK. UBIFRANCE offers a wide range of services to French-based companies, so as to assist them in their business activities within the UK.   UBIFRANCE in the UK is organising the French Pavilion, which will be on Stand C592 at Cloud World Forum. The trade show is taking place from 17 to 18 June 2014 at the Olympia exhibition centre, in central London (UK).   For further information about Cloud World Forum, please go to: http://www.cloudwf.com/ For further information about UBIFRANCE in the UK, please go to: www.ubifrance.com/uk     For further information, please contact :   Quote ref. : FTPB3939 Ms Kate RILEY - Press Officer UBIFRANCE Press Office in London Tel: +44 (0) 207 024 3640 kate.riley@ubifrance.fr View other press releases at : http://www.ubifrance.com/uk/

France shows the way to doing e-commerce

Aurore Bernard - 05-juin-2014 10:53:01

We all use e-commerce (and some of us all of the time), but do we fully realize in our economic crystal balls what the virtual universe of the Internet can do for a business? France does, to the tune of €51,1billion in 2013.   With broadband internet feeding households like never before, this trend is accelerating, up 13.5% this past year, even while traditional sales outlets are declining. Naturally, French e-commerce is part of a European phenomenon: sophisticated, well-educated consumers shopping and comparing on-line, whether it is for train tickets, fashion items, books and downloaded films, not to mention concert tickets or even electronic products and vacations. In fact, France finds itself positioned right in the middle of more mature on-line markets such as the UK and Scandinavia, while catering to fast-growing cyber-markets in Southern Europe.   Impressive numbers – and then there’s Christmas!   The typical cyber-consumer in France spends on average €1400 annually, with a choice spanning 138,000 merchandizing sites, clicking to satisfy 33.7 million purchasers, each one with his or her own very personalized criteria. This represents a 17% growth rate for the number of sites in 2013, fueled by a rise of 5% in on-line buyers last year. Christmas frenzy often spells financial success for many e-commerce sites. For France, December 2013 accounted for a whopping €10 billion   of the year’s total results.   The Best in Class go international   15% of French sites export, generating 10% of their sales internationally. The really successful sites, representing over €10 million   in turnover, are able to boost these international sales by up to 20% of their total turnover. For 2013, the champions are Vente Privée, with € 1,6 billion, Showroom Privé, €350 million, Sarenza at €150 million   and in 29 different countries, while Spartoo out-does them by €130 million in 20 countries throughout Europe.   Cross-channel strategies   Traditional companies such as Darty, Auchan and even Air France have grasped the importance of developing interfaces with e-commerce, selling cross-channel, from virtual to POS (Place of Sale). Tourism is an especially heavy-hitter, with Opodo and Go Voyages receiving avid travelers. Even SNCF-Voyages is also getting into the trend with offers covering car rentals and hotels, not just trains, and not just trains in Europe! E-commerce allows companies to envision doing business in entirely refreshing and international ways.   In B to B, the office supplies segment is active, with Bruneau and Viking modeling their entire business on-line, a lesson not lost on Manutan for its equipment.   The rules to play by   With smart-phones now in every pocket, French companies are alert to adapting to international opportunities: respecting local-country consumer legislation, marketing with multi-lingual sites, regularly upgrading to be ergonomic, enriching their offers constantly. The usual rate of transformation from visit to virtual shopping cart is 2.5%; so New Age merchants must be quick to adapt to this new breed of impatient, demanding clientele. The e-consumer wants easy, practical and totally secure payment solutions ranging from credit card to Paypal. They also expect EU legislation on profiling and reimbursements to be strictly adhered to by the e-commerce site.   Up and coming events where Ubifrance can leverage exhibition opportunities for French e-commerce companies will be in Milan on May 20 th , in the UK and Ireland, from September 16 – 18 th , followed by San Paolo, October 6 – 7 th , with BtoB meetings dedicated to private sales.   For Further information about French companies in the e-commerce Sector :   > Electronics and IT   > Telecommunications and Space   > Trade and distribution   > Services   > Audiovisual content, Multimedia

Cordia unveils innovative fire-safety equipment and training at Firex

Aurore Bernard - 13-mai-2014 17:40:29

Cordia of France, a major player in the fire-safety sector, will be exhibiting for the first time at the Firex International trade show, which will take place in London (UK) from 17 to 19 June 2014. Cordia provides an extensive range of fire-safety solutions and technologies and will present two of its flagship product ranges – fire alarms and training material – at the trade fair.   Cordia has been a key player in the industry for over 25 years, and the company’s innovations have contributed towards a radical modernisation of the fire-fighting equipment that is available in the market. As the inventor of the flame generator and of the first wireless fire alarm, Cordia is constantly looking to introduce new solutions aimed at improving fire-fighting equipment. Cordia’s presence at Firex International will provide the opportunity to introduce its two flagship product ranges, i.e. fire alarms and training material. These two product ranges are the result of extensive R&D projects conducted by Cordia. The company will be exhibiting on stand R200 at Firex International, which will take place from 17 to 19 June of this year at the EXCEL exhibition centre, in London.   The advantage of Cordia’s range of fire alarms is that it provides a choice of products that can respond to any situation. Products in the range include sector alarms and autonomous battery-operated alarms, but Cordia’s leading product is the long-range wireless alarm.   The impressive performance features of Cordia’s long-range wireless alarm include the unmatched power and security of the radio signal, as well as the ability to connect more than 100 alarms – including flash wireless compatibles – to one network. The alarm’s Vision 4 software allows the user to identify, on a computer, the activated call point in a wireless-alarm network. The product is easily attached to the wall and no specific configuration is necessary.   The range of training material offered by Cordia represents a much more modern approach to training in relation to devices such as flame generators, smoke generators and stress generators.   Cordia’s patented communications protocol, Smartway, links a touch-screen tablet to a range of training devices and makes it possible to activate the various training tools, while monitoring in real time the state of each device (on, off, successful extinguishing, etc.). Cordia’s Smartway device is a world’s first in that it provides the permanent solution of combining (and driving) several training devices from a single remote-control point, i.e. the touch-screen tablet already referred to. With the Log to Smartway application on a tablet device, users are able to configure training sessions in advance and save them to a calendar, access the driving commands of all training tools, validate the performance of trainees, and automatically generate reports of all sessions.   Cordia will be presenting its entire range of Intelligent and Tactile products at the Firex International trade show, including Satellit flame generators, Opacit smoke generators, and Stressit stress generators.   About Cordia   Cordia has provided fire-safety equipment since 1987, when it was set up by Jean-Yves Maturel, the company’s founder and CEO. Cordia is headquartered in Mitry-Mory, to the North-East of Paris (France), close to Roissy Charles de Gaulle airport.   With the launch of the English version of its comprehensive online catalogue, the company is seeking to expand internationally and, more particularly, in the British market.   Cordia will be exhibiting on stand R200 at the Firex International trade show, which will take place at the EXCEL exhibition centre in London (UK) from 17 to 19 June 2014. Firex International is the leading event in fire protection, prevention and detection, offering a comprehensive selection of the latest products and innovations as well as the opportunity to network with leading industry professionals.   For further information about the company, please go to:   www.myfiresafetyproducts.com   For further information about the trade show, please go to: www.firex.co.uk   For further information, please contact :   Quote ref. : FTPB3931 Ms Kate RILEY - Press Officer UBIFRANCE Press Office in London Tel: +44 (0) 207 024 3640 kate.riley@ubifrance.fr View other press releases at : http://www.ubifrance.com/uk/

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The New Technology, Innovation and Services Department assists French companies with their international development strategy and promotes trade between France and the UK. In order to maximise commercial opportunities between French and British companies, the Department organises French Pavilions at a number of key exhibitions in the UK as well as meet-the-buyer events, and offers individual prospecting trips and exploratory missions. We cover various industries including telecommunications, audiovisual/multimedia services and technologies, video games, software and IT services, Internet services/technologies and e-commerce solutions, together with B2B services in marketing, HR, real estate as well as the financial sector.   The New Technologies Innovation and Services Department has integrated the Press Office Team, who is also in charge of the promotion of the VIE Programme in the United Kingdom. ▪ Contact details for New Technology, Innovation and Ser

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