July and August always constitute a slower period for us since most of our clients over in France are on holiday for at least part of the summer period — and a good few British journalists are in and out of town too over the summer months... However, I have quite a lot to talk about in this bulletin, and a few things to announce — so, please read on.
Here at the press office of the French Trade Commission UBIFRANCE in London, we have taken advantage of the summer recess, relative as it may be, to make sure we are fully ready for the peak of activity we can expect in September-October, and into November. I can confirm that the new team at the press office is up to the mark. (So that you may picture the members of the press office’s team, and for those who have not met my new colleagues yet, we have inserted a photo.) Indeed, between the end of May and the middle of July, a completely new team — apart from the author of these lines — has replaced the previous incumbents.
The new project manager, Pierre Mancini, started on 1 June and is by now fully settled in his job. Subsequently, Marie-Aliénor Goillandeau, our trainee-cum-editorial-assistant, who is also from France, began her placement on 13 June. Since she is half-English, she has found adjusting to life in London a bit easier than other trainees did. (Pierre, for his part, has distant Russian roots and speaks the language, but this has not proved that useful, so far.)
Last but not least, Katherine Woods took over from Mary-Ann Williams in mid-July. After about a year at the press office, Mary-Ann decided to return to journalism. (She had worked as a journalist for three years before joining the press office.) Katherine, who is from Leeds and was eager to start a career in PR in London, began working with us on 18 July. She is fast adjusting to the many demands of the job, and has found that her very good French is proving more useful than ever.
Left to right: Philip Jolly, Marie-Alienor Goillandeau, Pierre Mancini, Katherine Woods
The rentrée of September is always a busy time, and this year has confirmed the rule. First of all, we have signed (or prolonged) several big contracts with companies that were keen to entrust the press office with their PR in the UK.
The Port of Normandy Authority (PNA), which owns and runs three ports on the Normandy coast, i.e. Caen-Ouistreham and Cherbourg, has renewed its contract with us. Expect more information coming from us on what they are doing and planning in 2011-2012, some of it in relation to wind power in the Channel, as the latest press release illustrates.
Another significant and exciting contract has been signed with HUET, one of Europe’s leading suppliers of high-performance acoustic- and fire-rated timber doorsets. Founded 65 years ago, HUET, which is headquartered in Western France, produces nearly 600,000 interior doors and over 150,000 exterior doors and windows every year!
Recently, HUET took part in the multi-million-pound refurbishment of the five-star St Pancras Renaissance Hotel, London, near King’s Cross and the Eurostar terminal — a remarkable building if ever there was one. The French specialist company provided more than 250 of its Chorus 42 acoustic-rated doorsets, as part of the modernization of the iconic, neo-Gothic site. (Should you wish to have a look at the inside of the building, you do not need to be a guest in order to have a drink downstairs in the bar, on the ground-floor.)
In addition to being a supplier to the hotel industry, HUET designs and produces fire- and acoustic-rated timber doorsets for a wide range of buildings, including hospitals, surgeries, health/medical centres, schools, colleges, universities, and television/recording studios. The company will be at Sleep Event, the trade show for the hotel industry, which will take place at the Business Design Centre, in London, from 23 to 24 November.
If you work in the logistics press, you will have been in contact with Katherine, since we have a press trip taking place around this topic at the end of the month (26-28 September). Two British journalists, working for key logistics-sector titles, will be whisked away to Lille, in Northern France, by Eurostar — journey time: 90 minutes — and will be given the opportunity to visit various sites in and around the city.
We have one or two more press trips on the cards between October and December of this year, which will also be organised, on the French side, by Nord France Experts (NFX), the agency for the development of Lille and its region. Katherine will get in touch with you over those, if they relate to your expertise, as and when we get the pre-programme from NFX.
As you will see from our selection of news stories, we continue to cover a very wide range of topics, from marketing and retail to food and farming, and from wine or clinical research to rail transport and software development: Whatever you write about, we have something for you! (I think that is going to be our new motto for 2012, come to think of it.)
We also continue to support our colleagues at the French Trade Commission UBIFRANCE in London. Among other events, they are working on the French Pavilion at 100% Design, due to take place at Earl’s Court (in London) from 22 to 25 September. As in previous years, the pavilion will provide an opportunity to showcase the best in creative and innovative French interior design.
I have kept the best bit for the end, since I know where the heart of our readers is: please make a note of 23 November, because, on that day (from 6.30pm), we will be organising our Christmas party for the media. There will be food and there will be drinks, and we won’t even inflict a lengthy speech or a dull Power Point (or two, or three) on you; or expect you to write an article about the event afterwards; or demand that you interview someone or other; or check that you have taken some notes as you are leaving the venue; or complain if you do not Tweet non-stop right through the evening about the cocktail party, as opposed to actually taking part in (and enjoying) it…
No, all we are asking you to do is to turn up, so that you may enjoy the press office’s end-of-year bash. It is our way to say ‘thank you’ to all the publishers, editors, journalists, staff writers, and freelancers who, whether they are in the trade press (in print and/or online) or in other media, work with us on an ongoing basis and appreciate what we do, just as we value what they do.
Full details will be sent to you shortly, and all you need to do is confirm your attendance by email to Katherine Woods, press officer. The party will also give you the opportunity to meet the new team at the press office and, more particularly, Katherine herself, and that is another reason why we hope you can make it.
The next issue of UBIFRANCE UK News will come out sometime in late November, after our Christmas party. See you on the 23rd!
Manager — Press Office
Mission Economique UBIFRANCE, the French Trade Commission in London
Business and Marketing
French retail marketing solutions stand out at In-Store
The French Trade Commission in London unveiled the French Pavilion at the In-Store Show, the retail marketing trade fair, held in London on 29-30 June 2011. For the second consecutive year, the French Pavilion showcased dynamic French companies from across the industry.
For further information, please go to: www.ubifrance.com/uk
French Pavilion provides both at Insight Show
The French Trade Commission unveiled the French Pavilion at Insight Show, the market-research trade fair, held in London on 29-30 June. For the third consecutive year, the French Pavilion showcased dynamic French companies from across the industry.
For further information, please go to: www.ubifrance.com/uk
Northern France consumers sit pretty within 300km radius
Experian pH, a specialist in information and marketing services, has conducted a detailed study that shows the city of Lille and its region to be at the heart of the wealthiest consumer centre in Europe within a 300-kilometre radius.
For further information, please go to: www.investinnorthernfrance.com
Energy and Environment
ONET and BRADTEC DECON are an item
ONET TECHNOLOGIES, which operates in the civil nuclear industry, has strengthened its presence in the UK further to the takeover of BRADTEC DECON TECHNOLOGIES LTD, a company specialising in decontamination procedures. ONET wanted to boost its operations in Britain.
For further information, please go to: http://www.onet-technologies.com/
ONET ventures jointly into India with PCI Ltd
ONET TECHNOLOGIES has decided to invest in India’s civil nuclear industry by setting up an engineering joint venture with PCI Ltd (part of PRIME Group of India), to be called ONET TECHNOLOGIES INDIA. ONET holds 70% of the shares in the joint venture and PCI Ltd the remaining 30%.
For further information, please go to: http://www.onet-technologies.com/en/
Overkiz makes Ray Bradbury’s sci-fi vision reality
Overkiz has developed a multi-protocol software and hardware platform making possible the remote running and diagnostics of domestic equipment and appliances. The package offered by Overkiz consists of a secure plug & play gateway installed on the end-user’s premises – the kiz box.
For further information, please go to: www.overkiz.com
EcoVadis ensures RENAULT’s suppliers evince CSR
EcoVadis has been selected by RENAULT to set up an innovative platform in order to assess the Corporate Social Responsibility (CSR) performance of the car manufacturer’s suppliers. In a recent report, the United Nations Environment Programme recognised the validity of the tools offered by EcoVadis to help companies integrate Sustainable Development criteria into their supply chain.
For further information, please go to: www.ecovadis.com
Engineering and Transport
Northern France moves to Belgium for Transport & Logistics
The Chamber of Commerce of Nord-Pas-de-Calais is hosting the Northern France pavilion to showcase the region’s logistics expertise at the Transport & Logistics 2011 trade show, in Antwerp (Belgium). The trade fair is expected to attract 300 exhibitors between 20 and 22 September.
For further information, please go to: www.cci-international.net
RAILENIUM firmly on track with €550 million boost
RAILENIUM, the European Institute for Technological Research in Rail Infrastructure, has been selected by the French government as a leading investment project and has been awarded €550 million in funding. This major European and international project will be based in and around Lille.
For further information, please go to: www.i-trans.org
Legrand’s prefabricated cable pits are not
Legrand, a manufacturer of prefabricated cable pits made from recycled composites, has developed cable pits that represent a lighter alternative to their concrete equivalent. The patented device offers many other advantages. Legrand is one of SNCF’s preferred suppliers.
For further information, please go to: www.btp-legrand.com
RONIS interlock systems can free you from security concerns
RONIS has developed a full range of interlock systems designed specifically to ensure the safety of users and equipment during work on medium- and high-voltage machines and electrical installations. The systems developed by RONIS can be tailored to each company’s specific needs.
For further information, please go to: www.ronis.fr
APLIX gets to grips with inter-mold® in hook and loop
APLIX, a specialist in self-gripping fasteners, has developed the inter-mold® technology, making it possible to offer a new generation of fasteners for the hook-and-loop industry. Inter-mold® fastening technology allows hooks to be injection-moulded directly into plastic parts.
For further information, please go to: www.aplix.com
TIFLEX printer stamps its mark on traceability
TIFLEX has unveiled the HRP 1000 R3, its new Very High Resolution inkjet printer, which was designed to meet traceability requirements in industrial-product logistics using the GS1 128 bar code. With the HRP 1000 R3, bar codes (and other data) can be stamped easily, straight on to a range of substrate materials.
For further information, please go to: www.tiflex.com
Food and drinks
So French So Good, says French Trade Commission in London Mr Pierre Lellouche, France’s Secretary of State for Foreign Trade, has launched a campaign for export promotion — So French, So Good — to showcase France’s food-and-drink sector and the country’s gastronomy. French gastronomy was recently added to UNESCO’s Intangible Cultural Heritage of Humanity list.For further information, please go to: www.sofrenchsogood.com
Sommet de l’Élevage celebrates 20 years in beefy style
Wines, Spirits, Beverages
In 2011, winegrower Eloi Dürrbach has, once again, unveiled an outstanding Domaine de Trévallon red wine to connoisseurs the world over. The 2008 red vintage, which is recognised by French specialists for its subtle taste and fruitiness, has been praised in tasting sessions: it was given marks ranging from 18 to 20 (out of 20) by Vins de France magazine. Each Trévallon vintage is created with passion and unique expertise; the 2008 vintage has just gone on sale.
Red Trévallon 2008 is made from the traditional blend of 50% Cabernet Sauvignon and 50% Syrah grapes. The 21-day fermentation process is entirely free of sulphur and yeast. The two kinds of grapes are dealt with separately in medium- and large-sized barrels, over a two-year period, and then refined traditionally using egg whites. The 2008 vintage was bottled on 9 December 2010 and went on sale in early 2011.
Despite a difficult year in 2008, marked by a very rainy spring, mildew and a boar invasion, the grapes ripened correctly. The result is an excellent 2008 Trévallon that is fruity, with notes of cherry, blackcurrant and raspberry. It offers a generous taste with subtle and velvety tannins.
This fruity, spicy wine is best served with delicate game, such as venison with Grand Veneur sauce, or with doe fillet. It is also superb served with lamb in basil or grilled lamb chops with stuffed aubergines. While this wine can be enjoyed straight away, it will continue to mature over the next 20 years.
The Domaine de Trévallon is one of the most prestigious estates in the Provence region. The estate is located in the Alpilles mountain range. It is renowned for the excellence of its red wines, vins de gardes (wine for ageing), and for its rich, sophisticated white wines.
In 1973, when Eloi Dürrbach took over the family farmhouse, he did so with the firm intention of making wine on the property. He planted his first three hectares with Syrah and Cabernet Sauvignon grapes, which had vanished from the Baux-de-Provence region of south-eastern France since the devastating phylloxera outbreak of 1870. The decision to replant a grape that had been abandoned by local winegrowers is what gives Trévallon wine its characteristic style today.
The first vintage of this outstanding wine was produced in 1976. Now, 31 vintages later, 20 hectares of vines are planted on stony clay and limestone soil. The philosophy of the Trévallon estate has remained the same – upstream work on the soil, and neither pesticides nor insecticides.
About the Domaine de Trévallon
The Domaine de Trévallon is located in Provence, in south-eastern France. The estate, which is located in the Alpilles mountain range, is renowned for the excellence of its red wines, vins de gardes (wine for ageing), and for its rich, sophisticated white wines.
The 2008 red vintage has been awarded top marks at wine-tasting sessions: it was given marks going from 18 to 20 (out of 20) by Vins de France magazine. The 2008 red vintage has been on sale since early 2011.
For further information, please go to: www.domainedetrevallon.com
avril 25, 2012
UBIFRANCE, the French agency for international business developement, comes under the aegis of France's Ministry for the Economy, Industry & Employment. UBIFRANCE lies at the heart of France's public-sector export support framework.